GiTi Tire once again topped the 2024 Global Most Valuable Tire Brand List

2024-06-23

Recently, well-known brand value evaluation and consulting firm Brand Finance released the "Top 15 Most Valuable Tire Brands in the World" list for 2024. GiTi Tire was once again selected with its strong brand strength, ranking 10th in the world. Brand Finance is a leading global brand evaluation consulting firm that conducts research and evaluation on over 5000 brands annually, covering various industries and regions. Its professionalism is widely recognized internationally. Winning this honor for two consecutive years is a strong confirmation of the strong brand strength of GiTi  Tire.


Marking line for tire produce


As a globally renowned tire manufacturer, GiTi  Tire continuously cooperates with leading car manufacturers around the world, supporting over 600 models and continuously unleashing brand influence, gaining the trust and recognition of major automakers. GiTi  Tire has always focused on the forefront trends of the automotive industry, continuously promoting technological innovation and green production, empowering customers and industry partners, and providing consumers with high-quality tire solutions through a comprehensive after-sales service system.

Drive innovation and take the path of green development

Innovation is a fertile ground for cultivating brand growth. GiTi  Tire attaches great importance to innovation and investment in technological research and development, continuously consolidating the foundation of technological innovation to enhance brand influence. GiTi  Tire relies on the top 5 global R&D and testing centers, integrates brand global R&D resources and innovative achievements, and creates a global integrated R&D platform - AdvanZtech Lingyue Technology Platform. Based on AdvanZtech's Lingyue Technology platform, GiTi  Tire has deepened its tire technology and developed higher performance tire products to meet the needs of different market users, bringing a safe and comfortable driving experience to car owners.


Tire inside paint


From research and development to production, GiTi Tire adheres to the sustainable development concept of "green production, lean manufacturing", continuously expands its global layout, and forms a green factory system for tire manufacturing.GiTi  Tire combines EHS environmental health and safety management with cost management through a unified GES excellent manufacturing management system, effectively improving the stability of tire quality and reducing the impact of tire lifecycle on the environment. It is worth mentioning that in this year's Brand Finance "Sustainable Development Awareness Index" ranking, GiTi  Tire ranks 10th globally in the tire brand field, reflecting the brand's firm commitment to sustainable development.

Experience is king, creating high-quality after-sales service

In the era where experience is king, GiTi  Tire is guided by user needs, adheres to the service tenet of "convenience", "speed", and "professionalism", continuously strengthens after-sales service construction, builds a comprehensive after-sales service system and team, and is committed to providing consumers with high-quality after-sales service experience, thereby improving brand reputation.

By combining online and offline modes, GiTi  Tire further creates standardized, intelligent, and convenient after-sales services. In terms of online services, GiTi  Tire has introduced digital tools such as cloud after-sales, cloud live streaming, and intelligent conferences into its after-sales service system, enriching service channels and supporting a 12 minute rapid response service. Manual customer communication and answers are provided to quickly issue appraisal reports, greatly improving after-sales efficiency and customer satisfaction. In addition, GiTi  Tire uses offline methods such as customer visits and product research to better collect and listen to customer needs, promote product after-sales service optimization, and enhance customer experience.

This year marks the 30th anniversary of GiTi  Tire's entry into the Chinese market, and 30 years of accumulation and accumulation have forged an extraordinary brand strength. In the future, GiTi  Tire will live up to trust and expectations, continuously explore innovative development models, continuously improve brand comprehensive strength, and create more diverse and high-quality tire products, committed to becoming the preferred tire brand for Chinese consumers.


Shenyang LongGreen Science&Technology Co.,Ltd. has been cooperating with GiTi Tire Company for more than ten years, providing GiTi tires with products including powder rubber sheet release agent, tire inside paint, dynamic balance lubricant, tire modifier, tire bladder coating agent, etc. While providing high-quality products for GiTi tires, it also saves a lot of costs and solves many technical problems for GiTi tires. Shenyang LongGreen Science&Technology Co.,Ltd. hopes to work together with GiTi Tire to make progress and contribute to the development of the domestic tire industry.


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